SimpleQ

Brand Identity System & Design Tokens

SIM-BQ-2026-v1.0 // SOVEREIGN CYBERSECURITY BRAND BOOK
01. Master Logo Lockup
Light ModeSimpleQ Full Logo (Light Canvas)
Night ModeSimpleQ Full Logo (Night Canvas)

Minimum Height: 32px digital / 28mm print • Clear space: 1x 'Q' height

02. Quantum Symbol & Isologo
Light ModeSimpleQ Isologo
Night ModeSimpleQ Isologo

Concept: The quantum infinity loop crossing the security perimeter represents continuous sovereign encryption, resilience, and post-quantum cryptography.

Minimum Size: 24x24px digital / 6mm print

03. Brand Definition & Executive Overview (Press Kit)
01 // IDENTITY

What is SimpleQ?

SimpleQ is a next-generation Post-Quantum Cybersecurity & Sovereign Intelligence platform engineered to protect mission-critical operations, sovereign AI workloads, and institutional data assets against quantum decryption and algorithmic threats.

02 // FUNCTIONALITY

What does it do?

It eliminates algorithmic vulnerability by migrating infrastructure to NIST-standard Post-Quantum Cryptography (PQC), while deploying air-gapped on-premise AI agents that discover, process, and protect sensitive data without external dependencies or data exfiltration.

03 // VALUE PROPOSITION

What does it offer?

A unified sovereign ecosystem featuring:

  • • Quantum Workspace & Vault: Air-gapped zero-trust storage and PQC key encapsulation.
  • • Intelligence Engine: Private on-premise LLMs for semantic insights and anomaly detection.
  • • Quantum Auth & Comms: Adaptive biometric security and quantum-encrypted P2P communications.
04. Brand Color Palette & Semantic Tokens
#7810D2
SimpleQ Purple
HEX
RGB120, 16, 210
HSL272°, 86%, 44%

Role: Core identity, step numbers, primary accents, badges.

#0072FE
Electric Blue
HEX
RGB0, 114, 254
HSL213°, 100%, 50%

Role: Quantum signals, telemetry, interactive hover states.

Linear Gradient
Quantum Horizon
CSS
Start#7810D2 (0%)
End#0072FE (100%)

Role:Isologo 'Q', CTAs, active animated SVG vectors.

#F5F4F0
Canvas Cream
HEX
RGB245, 244, 240
Text Color#111111 (Obsidian)

Role: Main landing canvas, editorial contrast, clean cards.

05. Typography Hierarchy
H1 DISPLAY
IBM Plex Sans (300)
Post-Quantum Security
48px - 72px
H2 SECTION
IBM Plex Sans (300)
Sovereign Intelligence
28px - 36px
BODY COPY
IBM Plex Sans (400)
Next-generation post-quantum cybersecurity engineered for enterprises and sovereign AI.
15px - 17px
TELEMETRY / TAGS
Courier Prime (400)
01 // DISCOVERY BLUEPRINT
11px - 13px
06. Brand Rules & Best Practices

✓DO'S

  • ✓Use official vector and high-resolution PNG master logo files.
  • ✓Preserve clear margin space around the logo equal to the 'Q' height.
  • ✓Apply the 135° purple-to-blue gradient on active interactive components.
  • ✓Maintain high contrast: Dark text over canvas #F5F4F0.

✕DON'TS

  • ✕Do not distort, skew, stretch, or rotate the logo lockup.
  • ✕Do not change gradient colors or substitute with unapproved palettes.
  • ✕Do not place dark text logo over unapproved low-contrast backgrounds.
  • ✕Do not recreate or re-typeset the "SimpleQ" wordmark.
Design Tokens Quickref: Border Radii: 8px (pills), 16px (cards), 24px (nav). Backdrop Blur: 16px.